With their help, you can always be one step ahead of your competitors.
1. Chat bots
Useful business tool – chat bots . These are special programs that replace interlocutors in messengers. Experts do not exclude that in the future chatbots will completely replace human operators who answer messages in messengers.
2. Interactive content
The SMM trend of 2019 is active content that will be interesting and in demand by users. All kinds of sweepstakes, contests, polls, games, and testing are becoming increasingly popular. This business tool has a viral effect and spreads rapidly across the network.
3. Highlights Stories on Instagram
Instagram does not stand still, the service is constantly evolving and offering its users new opportunities for promotion. Thus, Insta developers have worked on and improved stories and introduced additional functionality called Highlights Stories or “Key Moments”. From now on, users can combine their Stories by topic. It’s a pretty interesting tool for a social network that saves a lot of time searching for the necessary information.
4. Shopping Tags on Instagram
Another promising SMM trend in 2019 is shopping tags on Instagram. Shopping Tags are special tags that take users directly to product pages with detailed descriptions, prices, and contacts when they click on them.
5. IGTV on Instagram
Another useful business tool from your favorite social platform. Just this summer, they introduced a cool feature called IGTV. This is a platform that allows you to upload long videos (up to one hour) to Instagram.
6. Short video content in the news feed
With all the advantages of the IGTV format, short videos that are interesting to users are also popular. For example, various life hacks and recipes. Experts predict that this SMM trend will take up to 80 percent of all traffic in 2019.
7. Streaming Online broadcasts on social platforms are becoming increasingly popular and in demand.
Moreover, we are talking about “live” streaming online, without editing and editing. According to Social Media Today, 85 percent of Facebook users prefer streaming to regular TV broadcasts.